DASATO Idea Lab - pivoting at it's finest
- Into DASATO we came with idea of special badges, for dogs. They would store data that the owner would want. This would be especially useful, if the dog get's lost. We have had an actual MVP ready. But what we have done wrong is, customer research. We started doing that too late. During the research, people proved us wrong, that solution we would bring is not needed. Only if, we would have GPS incorporated. But at that time, we would not be able to satisfy that.
- Then, during TechStars Startup Weekend Žilina, we wanted to catch up as much as we could. We needed som replacement, for our initial idea ASAP. That is why we wanted to create a special platform gigio.sk. You know that problem, that after school, you want to work. But to work, you need to have experience... This is where we come to play. A platform for students, from students, with marketing, they would actually want to see. It would be a B2B platform, where the companies would pay to list themselves. One single biggest challenge here is getting all the students on this platform... (spoiler, because of this we also passed on this idea). We would show up on all school events and eventually everywhere, where students could be. On our small survey, of 75 students ranging from 14-19 years we identified what students want, and started on pitching that. Also, we asked some of the actual business (8), which would be listed there, if they would be open to better platform, and we got straight yes. But as said, pitched and passed this idea, because of the marketing needed behind this to work...
- For last project we went with our mentor's recommendation and chose veterinaries. We wanted to stay in the pet-industry, so this was good fit. Right after, we started with the customer research and started calling the local and veterinaries all around Slovakia. Feedback we got was very interesting but all at the end stumbled at one thing. People. Are. The. Problem. They call for the most useless and minor things. When you take in to account, that around 90% from all vet contact is done using calling, that is a loot of unnecessary tickets. As a solution, we would have big vet database, and dashboard with filtered calls. And what would be the cool thing, that the simple ones could be dealt with an actual call bot! Or a simple chatbot on the vet's website, since we would already have the database.
Basically a one-pager.
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